000 00419nam a22001577a 4500
008 160202b xxu||||| |||| 00| 0 eng d
082 _a658.8 MAL
100 _aMalaval, Philippe & Others
_95091
245 _aIntegrated Marketing Communication (4th ed)
250 _a4th ed
260 _aNew Delhi
_bPearson
_c2013
300 _a481p
600 _aManagement
_9597
650 _aManagement
_9597
942 _2ddc
_cBK
999 _c20685
_d20685