Brand Management: The Indian context (Record no. 19375)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00371nam a22001457a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250416020010.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 151021b xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 MOO |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Moorthi, YLR |
| 9 (RLIN) | 3018 |
| 245 ## - TITLE STATEMENT | |
| Title | Brand Management: The Indian context |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Vikas pub |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 171p |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | Management Book |
| 9 (RLIN) | 3019 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Koha issues (borrowed), all copies | 3 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | JNU_MAIN_Library | JNU_MAIN_Library | 21/10/2015 | 310.00 | 1 | 658.827 MOO | 017485 | 24/04/2025 | 15/04/2025 | 21/10/2015 | Books | ||||
| Dewey Decimal Classification | JNU_MAIN_Library | JNU_MAIN_Library | 21/10/2015 | 310.00 | 1 | 658.827 MOO | 017486 | 02/04/2025 | 17/03/2025 | 21/10/2015 | Books | ||||
| Dewey Decimal Classification | JNU_MAIN_Library | JNU_MAIN_Library | 21/10/2015 | 310.00 | 658.827 MOO | 017487 | 21/10/2015 | 21/10/2015 | Books | ||||||
| Dewey Decimal Classification | JNU_MAIN_Library | JNU_MAIN_Library | 21/10/2015 | 310.00 | 1 | 658.827 MOO | 017488 | 29/03/2025 | 24/03/2025 | 21/10/2015 | Books | ||||
| Dewey Decimal Classification | JNU_MAIN_Library | JNU_MAIN_Library | 21/10/2015 | 310.00 | 1 | 658.827 MOO | 017489 | 24/11/2015 | 17/11/2015 | 21/10/2015 | Books | ||||
| Dewey Decimal Classification | JNU_MAIN_Library | JNU_MAIN_Library | 21/10/2015 | 310.00 | 658.827 MOO | 017490 | 21/10/2015 | 21/10/2015 | Books |