Advertising Management Concepts and Cases-21th Ed (Record no. 18497)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00387nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150720b xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 MOH |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mohan,Manendra |
| 9 (RLIN) | 1889 |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising Management Concepts and Cases-21th Ed |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 21th Ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Tata Mc Graw Hill, 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 418p |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | Management Books |
| 9 (RLIN) | 1727 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Bill Date | Koha item type | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | JNU_MAIN_Library | JNU_MAIN_Library | General Stacks | 20/07/2015 | 235.00 | 659.1 MOH | 001605 | 29/09/2015 | 20/07/2015 | Books | ||||||
| Dewey Decimal Classification | JNU_MAIN_Library | JNU_MAIN_Library | General Stacks | 20/07/2015 | 235.00 | 1 | 659.1 MOH | 001606 | 19/09/2016 | 20/07/2015 | Books | 08/09/2016 | ||||
| Dewey Decimal Classification | JNU_MAIN_Library | JNU_MAIN_Library | General Stacks | 20/07/2015 | 235.00 | 659.1 MOH | 001607 | 29/09/2015 | 20/07/2015 | Books | ||||||
| Dewey Decimal Classification | JNU_MAIN_Library | JNU_MAIN_Library | General Stacks | 20/07/2015 | 235.00 | 659.1 MOH | 001608 | 29/09/2015 | 20/07/2015 | Books | ||||||
| Dewey Decimal Classification | JNU_MAIN_Library | JNU_MAIN_Library | General Stacks | 20/07/2015 | 235.00 | 659.1 MOH | 001609 | 29/09/2015 | 20/07/2015 | Books |